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More Tips for TV Advertising

By admin • January 26th, 2009

Kelly Media Group specializes in television advertising and buying airtime can be difficult if you don’t know what your doing.  Statistically, a viewer needs to see the same commercial an average of 6 to 8 times before they comprehend and/or act upon the message. You need a good offer and, your name and product need to constantly stay in front of consumers or your company may as well disappear off the face of the earth. You have your own TV commercial, but now you’re wondering how to get it out there and show it to the buying public. Remember, you have to make sure that with television commercial advertising that you keep it out there, so people don’t forget you or the message your company is trying to communicate.  KMG President, Jason Cardiff believed that all types businesses deserve an opportunity to get their message out on television and his television advertising company has reached out globally to assist their client’s marketing inspirations.

Need a Good Deal on Airtime Pricing?

You probably won’t find any on your own. About the best you’ll probably get is a low-priced batch of television advertising airings that are “unused” or “remnant” spots. These spots are typically spread out piece-meal over many cable and broadcast systems. This would spread your TV advertising so thin that it is unlikely that the same person will see your ad twice, much less the minimum 6-8 repetitions it takes for anyone to act on your message.  Kelly Media Group has a dedicated team of executives that have experience with television airtime buying, so you get TV airtime rates apply only for specific times and networks. They constantly change, and it can even depend on who’s doing the asking. There is no way to guarantee a set number of airings without first checking on prices, networks, locations, and times. This is why the best way to get a good deal on local or cable television advertising is to hire an advertising agency with experience buying “airtime”. Agencies are better equipped to do this type of research, and they have a huge network of contacts from which they can draw.

Kelly Media Group is a full service advertising agency, in addition to offering direct mail marketing services, we are a direct response company that manage and tracks your television programs, products and sales on real time by having all required services under one roof.

 

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